The Amplitude alternative for privacy-first website analytics
Funnels, journeys, and conversion analytics like Amplitude — cookieless and privacy-first — plus masked session replay and heatmaps to see the behavior behind the numbers.
Cookieless · no credit card for the Free plan · cancel anytime
Amplitude is a strong product-analytics platform for events, cohorts, and retention, aimed largely at product teams building apps. But it relies on identifiers, is not privacy-first by default, and does not include session replay or heatmaps. VisitVerity brings funnels and conversion insight to your website cookielessly — and adds the visual behavior layer Amplitude lacks.
Why teams switch from Amplitude
Anonymous first-party identifiers, IPs hashed, no consent banner — privacy by default, not by configuration.
Masked session replay and heatmaps reveal rage clicks, dead clicks, and drop-off — the visual layer Amplitude doesn't include.
Traffic, sources, campaigns, and conversions in a clean dashboard, without modeling everything as product events first.
Bots and automation are flagged with auditable reasons, so funnels and conversions reflect real people.
VisitVerity vs Amplitude, side by side
Amplitude-style funnels with privacy — and replay and heatmaps built in.
| Feature | VisitVerity | Amplitude |
|---|---|---|
| Privacy model | Cookieless, IP hashed | Identifiers / cookies |
| Consent banner needed | No | Typically |
| Funnels & journeys | Yes | Yes (advanced) |
| Retention & cohorts | Journeys & segments | Advanced cohorts |
| Session replay (masked) | Yes | Not built in |
| Heatmaps | Yes | Not built in |
| Form analytics | Yes | Via events |
| Bot / traffic-quality engine | Explainable, built in | Not built in |
| Focus | Website & marketing analytics | Product & app analytics |
| Price | Free plan, paid from $19/mo | Free tier, then usage-based |
Amplitude details reflect its publicly documented features and pricing as of 2026 and may change — please verify on its website. Comparison prepared by VisitVerity.
Questions about switching
Can VisitVerity replace Amplitude?
For website and marketing analytics — traffic, funnels, conversions, plus replay and heatmaps — yes. If you need Amplitude's deep product-event modeling and advanced cohort/retention analysis for an app, those remain Amplitude strengths.
Does VisitVerity do funnels and journeys?
Yes — ordered funnels and cross-session journeys that show exactly where people drop off, with conversion and revenue tracking, without modeling everything as product events first.
Is it more private than Amplitude?
By default, yes — cookieless, IPs hashed, no consent banner, and no cross-site tracking.
Is there a free plan?
Yes — the Free plan is free forever with no credit card: 1 project, 10,000 events per month, and 7-day retention.
Try VisitVerity free
Run it alongside Amplitude and compare for yourself. One script tag, no credit card, cancel anytime.
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