The Matomo alternative with everything included
Privacy-first analytics with masked session replay, heatmaps, and funnels built in — not premium add-ons — and no server to run or upgrade.
Cookieless · no credit card for the Free plan · cancel anytime
Matomo is a mature, privacy-focused analytics platform and a genuine alternative to Google Analytics. But its heatmaps and session recordings are paid add-ons, and self-hosting means you own the servers, upgrades, and scaling. VisitVerity gives you the same privacy-first stance with replay, heatmaps, funnels, and form analytics all included, fully hosted, with nothing to maintain.
Why teams switch from Matomo
Masked session replay, heatmaps, funnels, and form analytics are part of every paid plan — not separate paid plugins or add-ons you bolt on later.
No servers to provision, patch, back up, or scale. VisitVerity is fully hosted, so you spend time on insights, not infrastructure.
Anonymous, first-party identifiers with IP addresses hashed and never stored raw — privacy-first out of the box, no configuration required.
A transparent engine flags bots, automation, and datacenter traffic with auditable reasons, so your numbers reflect real people.
VisitVerity vs Matomo, side by side
Matomo's privacy — with replay and heatmaps included and zero servers to run.
| Feature | VisitVerity | Matomo |
|---|---|---|
| Privacy model | Cookieless, IP hashed | Privacy-focused, cookieless option |
| Session replay (masked) | Included | Paid add-on |
| Heatmaps | Included | Paid add-on |
| Funnels & journeys | Included | Included / add-on |
| Form analytics | Included | Paid add-on |
| Bot / traffic-quality engine | Explainable, built in | Basic bot filtering |
| Hosting & maintenance | Fully hosted, nothing to run | Self-host or Matomo Cloud |
| Open source | No | Yes |
| Learning curve | Low | Moderate |
| Price | Free plan, paid from $19/mo | Free (self-host) or paid cloud + add-ons |
Matomo details reflect its publicly documented features and pricing as of 2026 and may change — please verify on its website. Comparison prepared by VisitVerity.
Questions about switching
Is VisitVerity as privacy-friendly as Matomo?
Yes — both are built for privacy. VisitVerity is cookieless by default, hashes IPs irreversibly, and does no cross-site tracking. The difference is scope and convenience: replay, heatmaps, and form analytics are included rather than paid add-ons, and there is nothing to self-host.
Do I have to run my own server like with Matomo?
No. Self-hosting is optional with Matomo but a real operational cost. VisitVerity is fully hosted — you install one script tag and there is no server, database, upgrade, or backup to manage.
Is Matomo open source and VisitVerity not?
Yes, Matomo is open source and self-hostable; VisitVerity is a hosted product. If self-hosting the analytics engine is a hard requirement, that is a point in Matomo's favor.
Is there a free plan?
Yes — VisitVerity's Free plan is free forever with no credit card: 1 project, 10,000 events per month, and 7-day retention.
Try VisitVerity free
Run it alongside Matomo and compare for yourself. One script tag, no credit card, cancel anytime.
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